Tape to the Rescue?

Many kinds of tape are being used by businesses around the world to quickly convey how people can stay safe. As Berny Tan of @tape_measures states, using tape to make symbols can be “an efficient way of communicating without using words”.

We completely agree, simple is better! We also believe that color is a great way to communicate as well. Most humans know that red means stop and green means go - many well trained animals know that too!


RouteArrows work for two reasons: their bright colors grab people's attention and their simple shape conveys the direction. Simple, no words needed.

See Aiga Eye On Design's article "In Singapore, Residents Create a Social Distancing Wayfinding Language With Tape".

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